The Story

The Founder's Why

In my 20+ years of experience, I have worked for large global brands. I have seen a lot accomplished with a little and a little accomplished with a lot. Throughout my journey, I have learned the core principles of marketing and many best practices to create brands, drive customer growth, and build retention.

With family, friends, and even strangers that were aspiring entrepreneurs, I noticed that the biggest challenges they faced as business owners was typically related to marketing. In my opinion, marketing is the most underappreciated function of a business, but it is the most critical to building sustainable growth. Let's just say, I am a believer that brands cannot be built without marketing and products can not be sold without a strong marketing plan. Launch Time Marketing was created to help small businesses and start-ups get the marketing support they need and deserve without exhausting significant resources.

Mission

To provide insight and guidance to passionate business owners to help them establish a solid foundation for building brands and growing new business.

My Purpose

To use my skills, talents, and passion to help entrepreneurs and innovators achieve their dreams and build successful businesses with sustainable growth.

Erin J. Bailey, MBA

My name is Erin J. Bailey, Founder of Launch Time Marketing. I am a mother of two, wife to an amazing husband, proud HBCU alumna x 3 and a travel enthusiast. I love sports, puzzles, and a good challenge.

I have always been a "Get Stuff Doner" with the ability to add a special touch to copy, creative, and overall customer experience. For 20+ years, I have supported global brands with valuable ideas, creative and effective marketing, and developed proven strategies to help build brands, grow acquisitions and improve customer retention.

"Out of the box thinking" is such a cliché but it truly is how I ideate. In addition to sales & marketing, I have spent my career in other valuable roles; such as, project management, business development, risk management, and sourcing & procurement. These experiences have given me the ability to approach business cases and opportunities with a unique lens. I have been able to make data-driven decisions, optimize where opportunities exist, and create forward thinking strategies; all while keeping the customer top of mind.

"Quality over speed or quantity" has been my mantra over my entire career so I look forward to bringing that same energy to small businesses and start-ups. My goal is to help you get where you are trying to go with confidence and without any compromise on quality.

The Story

The Founder's Why

Mission

My Purpose

My Bio

Erin J. Bailey, MBA

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